(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:14082008

Monitor Audio, the British owned hi-fi loudspeaker specialist, has
selected MPP to power its new online store using iShop Professional
which will enable the online sale of high end audio accessories
directly to consumers whilst strengthening its brand position. The
store will benefit from an exciting array of off-the-shelf
functionality including 1-click eWallet payments, coverage of all major
credit cards, territory control functionality and website optimisation
using latest SEO techniques. Monitor Audio specialise in hi-fi
loudspeaker design, incorporating stereo and surround sound systems,
and a range of sonically matched architectural speakers for ultra
discreet high quality sound around the home and even outside!

Michael Johnson, Head of Marketing at Monitor Audio said: "We are
delighted with the solution provide by MPP and their ability to tightly
integrate the store into our existing website. The functionality offer
in iShop means that our customer will find it easy to buy product and
we intern will be able to easily market new product to them. The store
was set up quickly and the finished result is exactly what we had been
hoping for and all at a very competitive pricing. We are delighted to
be working with MPP."

Paul Johnson, MD at MPP comments: "We were naturally delighted to be
selected by Monitor Audio and help them to retail some of the very best
in audio equipment. We hope and expect the site to do very well."

About iShop

iShop provides a complete physical and/or digital eCommerce online shop
solution. It is designed to client's look and feel and so templated
stores are a thing of the past. With stunning web pages provided either
by MPP or your internal staff or agency the online shop solution, iShop
provides a powerful integrated eCommerce platform comprising the
following elements:

Content and product management to add, edit or delete product details
or digital files

Ability to commercialise any type of product, from physical products
such as clothing through to digital video streams 1-click eWallet
payment (customers provide personal / payment details once and repeat
purchases take seconds) Micropayment for premium content using SMS
payments, stored value 'Credits' and MPP's e-money license Automated
fulfilment to PC or mobile for digital content with Digital Rights
Management Supplier console with unlimited number of fulfilment

suppliers Physical order fulfilment details sent to supplier consoles
Automated customer email alerts when order status is updated
Customer management to view and search orders, customer records, make
refunds, etc Profile customers and contact segmented groups in the
letterbox, inbox (email) or pocket (SMS).

Notes for Editors

About MPP

MPP Global Solutions was established in March 2000 to provide clients
with shopping and payment services, which use its e-Wallet, payment,
product, micropayment and mobile technology platform. MPP is the first
company to launch an integrated shopping basket solution, which enables
consumers to purchase physical, digital, subscriptions and mobile
products from a common shopping basket and single transaction.

MPP work with over 50 of the biggest names in UK sport, music, media
and entertainment including content providers, rights holders, media
organisations, publishers, sporting governing bodies and Premiership
Football Clubs.

CONTACT: Philip Joy, MPP Global Solutions
Tel: +44 (0)870 099 2118
e-mail: phillip.joy@mppglobal.com
WWW: http://www.mppglobal.com
Monitor Audio
WWW: http://www.monitoraudio.com

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